Category Archives: News

Flame resistant workwear, News

Pt. 2 | Understanding Flame-Resistant Clothing (And the Importance of NOT Waiting to Upgrade)

Posted on by jhernandez
22
Jun

Like high-visibility apparel, flame-resistant workwear is often required for workers operating in hazardous work environments or areas where exposure to high temperatures or fire risks exist. This type of apparel can provide significantly increased protection for workers in high-risk situations and should be a key consideration when choosing safety apparel for your workforce. What is […]

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News

Marketing Boomerangs – What You Give Away Comes Back to You

Posted on by jhernandez
22
May

Promotional products are an effective way to increase awareness and generate positive brand associations. Whether they are used for marketing, branding, or advertising purposes, promotional giveaways have the advantage of performing like boomerangs; they have both an intended target and the ability to provide a return to the sender. These qualities make them uniquely valuable […]

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News

Sales and Transactions are out. Here’s what’s better for your business.

Posted on by jhernandez
30
Mar

In the traditional business approach, the sale is everything. The old “close the sale–meet the quota” philosophy has changed. Marketers have found that a sale should not be the end of something, but rather a point along the way to a long and profitable journey. Today, marketers are choosing to put more emphasis on building […]

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